We're asking for help on a couple of fronts:
• Hyllningsfest 2017 seeks to measure the festival as compared to 2015. These measures are important to grant funding as well as decisions about the 2019 festival. For that reason, co-chair Eric Lundstrom is asking retailers to compare their gross sales increases/decreases between 2017 and 2015's festivals. Please compare the whole Hyllningsfest 2017 week, Sunday, Oct. 8, and Saturday, Oct. 14, against 2015's H-fest week. The whole Hyllningfest 2015 week was Sunday, Oct. 4, through Saturday, Oct. 10. Send the comparison -- just the percentage up or down between the two years, please -- to Eric at email@example.com.
• Lindsborg's Holiday Open House is 10-5 Saturday, Nov. 11, and the theme for the season is "Holiday Magic... Stay and Play." At the open house, all can play a new scavenger hunt for tomtes around the town and earn chances to win in a drawing for a Lindsborg shopping spree. Also earn chances to win in the drawings by making purchases of $30 or $50 at participating locations. Find snacking, specials of the day in restaurants and coffee shops, in-store drawings, and more. How can you get involved? Donate $50 in gifts or gift certificates that can be bundled into the shopping spree baskets. It's that simple. Or bump some bucks toward Lindsborg's holiday print and flyer advertising through the season. Drop off certificates, checks or items at Small World Gallery. In the meantime, do keep up with November and December at www.visitlindsborg.com or the Facebook pages of Visit Lindsborg or Christmas in Lindsborg. Please like and share.
Are windows in structures the windows to a town's soul? Yes. One ingredient to perceptions of a neighborhood or town is what drivers, bikers and walkers can see at a distance of windows in business districts and households alike. Things such as glow, personality, cleanliness, and so forth. (Other curb appeal matters, too, of course -- lighting, sidewalks, signage, decor and all the rest.) Lindsborg's business districts have amped up their window appeal a lot in the last few years, especially during Nov. and Dec. And we thank you for that, one and all.
This year, we'd encourage the decoration of windows for the holiday season by Nov. 1 -- or at least before 5 p.m. Friday, Nov. 10. That's because at the start of Makers Street Art Walk at 5 p.m. Friday, Nov. 10, we'd like you to unveil all or part of your window display for the season. We suggest you cover all or part of the window with a drape or sign that says "Big Reveal 5 p.m. Nov. 10." If you'd like to connect with an artist or designer to help with your window design, please contact Deb Briggs at Trollslanda Toy Store at firstname.lastname@example.org.
Final headline: Ad Hops, the monthly social hour of the Lindsborg Ad Hoc Roundtable, is from 5:30 to 6:30 tonight, Oct. 25, at The Stuga. Dew drop in.